Choose what AI can do with your store

The three switches

Open your store, go to Settings and find AI and search:

• AI answers: ChatGPT search, Claude, Perplexity and similar assistants can read your store to answer people's questions and link to your products.
• AI shopping agents: shoppers' AI agents can browse your catalogue and start a checkout through UCP (Universal Commerce Protocol). This also turns on the Markdown versions of your pages, llms.txt and llms-full.txt that AI tools read.
• AI training: AI companies such as OpenAI, Anthropic, Google and Common Crawl can copy your product text and photos to train their models.

New stores start with AI answers and AI shopping agents on, and AI training off. Allow all AI and Block all AI set all three at once. Changes reach your store in about a minute.

What happens when a switch is off

• Your store's robots.txt asks those crawlers to stay away, by name, and states your choices in a Content-Signal line.
• AI crawlers that say who they are, or that Cloudflare recognises, are turned away from every page. They can still read robots.txt, so they can see why.
• With AI shopping agents off, your store's UCP addresses, Markdown pages and llms.txt files no longer exist.

Ordinary Google and Bing search are never affected. Google's AI Overviews use the same crawler as Google search, so they can't be blocked without leaving Google. A crawler that pretends to be a normal browser can't be told apart from a shopper.

Questions